Categories
Advertising / Marketing
About Us
Lamar of San Bernardino-Riverside services the Out of Home advertising needs of the Inland Empire, or IE. It comprises one third of the Los Angeles market and is located directly east of the Los Angeles and Orange County areas.
The IE has exploded with suburban growth, becoming one of the fastest growing regions in the U.S. With our large geographic area and continued growth, residents spend more time commuting than 95% of the country and are, therefore, attentive audiences for outdoor advertising.
The Inland Empire is a cultural melting pot with influences from all over the world. This diversity is reflected in the region's many festivals and events such as the Riverside International Film Festival, the National Orange Show Fair, and the San Bernardino Mexican Independence Day Parade.
As a major center for sports and entertainment, the region is home to several professional sports teams including the Rancho Cucamonga Quakes (Minor League Baseball), the Ontario Reign (American Hockey League), and the Inland Empire FC (USL League One). The IE is also home to several performing arts venues such as the Riverside Fox Performing Arts Center and the San Bernardino Performing Arts Center.
With a market that spreads across approximately 480 square miles, Lamar of San Bernardino-Riverside’s inventory of traditional billboards, digital billboards and transit advertising options offer businesses excellent opportunities to reach a population of approximately 4.6 million.
