Women's Leadership Luncheon

Description

Topic:  "End the Client Chase!"
Unlocking the Profit Potential in Your Existing Customer Base
Speaker: Elaine Lewis

Elaine Lewis, founder of Simply Elegant Gift Baskets, began her career in the corporate world after earning a Bachelor of Science degree from San Diego State University. She was working as an accountant for a hospital district, then promoted through the ranks, ultimately to the position of Director of General Accounting. After marrying and having two children, she decided to make a drastic career change, in order to be more available to her daughters. She left the corporate world to begin a career in direct sales, where she rose to the top 2% of the company within a year, and earned many accolades in that industry throughout her 18-year tenure. Taking the skills she learned as an entrepreneur and as the COE (Chief of Everything) in her business, she decided to pursue an idea that had been planted in her heart by a networking partner. Having always enjoyed the process and success of the gift basket part of her direct sales business, she created Simply Elegant Gift Baskets in January of 2015.
 

With her eighteen years of experience in designing, creating, marketing and selling gift baskets, and a personal experience in receiving a beautiful basket as a new homeowner, she chose to focus on creating customer appreciation programs and gifts for her clients. Elaine is passionate about helping business owners nurture relationships with their clients to create an environment of trust, loyalty, and profitability.